Raj Rana - Hyperline

Raj Rana

Raj is responsible for developing new business relations for the Middle East regions and often plays an inter-disciplinary role. Raj bridges the gap between teams of different expertise, most notably between engineering and commercially-oriented teams. Creating a brand preference with end-users, consultants, system integrators and distribution partners. Raj worked as Senior Product Manager and brings new products to the Middle East market by analyzing proposed product requirements. He determines product pricing by utilizing market research data; reviewing production and sales costs; product market share by working with distributors to develop product sales strategies. Raj also oversees daily order management processes and work closely with finance and supply chain departments.

Raj liaises with marketing team to promote product and support with necessary product knowledge and technical expertise.